Why trees, why now?

Forests are the foundation of life: they purify the air we breathe, regulate our climate and shelter 80% of terrestrial wildlife. Yet millions of hectares disappear each year due to deforestation. Through One Tree Planted, every contribution helps reverse this trend by restoring forests in key regions across North America, Latin America, Africa, Asia, Europe and Oceania.

When you enter a Watch Me Win draw, you aren’t just aiming for an exceptional timepiece—you are funding real‑world impact. Your participation helps restore biodiversity, support sustainable agricultural practices and assist communities directly affected by the loss of natural resources. Since 2014, One Tree Planted has planted over 135 million trees worldwide, and with your help, that number will keep rising.

We are redefining what it means to play, win and give back. Owning a luxury watch shouldn’t just mark time—it should also leave a lasting mark.